Masterchef and Google
WOW! I don't know if you had heard of a TV show called MasterChef but it just took Australia by storm. There have been some interesting trends in the search engines with phrases related to the show.
As TV ad revenues plummet with people flooding to the Net, the show has become an exception to the downloaders or those that would normally avoid TV. How Google treated the searches around the show tells us something about what it looks for when featuring your site.
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