Or watch on
YouTube, Metacafe, DailyMotion, Veoh and Viddler
Our shiny new site has been live for a few weeks now and I thought you might be interested in the sorts of things I'm watching and checking. If you've ever moved from an old site to a new one and seen your rankings disappear this will be of particular interest to you. Even if you've just done some housekeeping and changed your navigation you may have found that it adversely affected your rankings.
Webmaster tools
A lot of people use Google Analytics which is a tremendous tool for seeing how users interact with your site and for marketing purposes. It allows you to set up sales funnels, track users through your site and a bunch of other cool stuff that gets the number gnomes hot and sweaty but it won't explain to you why Google hates you. Webmaster tools will.
Are you a Google loser?
You've tried everything but you still cant get ranked or you were ranking but now things have gone awry? Get onto webmaster tools and check some of the things that I show you in today's video. Your site maybe a big ball of noise to Google and you don't even know. That's what webmaster tools is for. It's to help Google find your content and alert you when it finds a problem.
{ 9 comments… read them below or add one }
Reminded me to pop back in and have a look at my webmaster tools. You can get too busy elsewhere.
Thanks Jim
you’re welcome!
THanks Jim. Webmaster tools new to me, but will check it all out. Also your I/V on youtube. m
Good to hear you singing the praises of WordPress, Jim. Just about all the sites we do are built on WordPress now. When SEO experts like yourself endorse WordPress it reinforces our decision.
And like Cameron said, thanks for the reminder to use Webmaster tools as well as Google Analytics.
Cheers.
No Probs John. Sometimes the smallest things can make a big difference. We had one client site that was not handling 404s corectly. We fixed it and the went from 20 to 4th overnight.
Looking forward to listening to your interview with David Meerman Scott. I’ve heard a bit about the guy (good things – probaby from you in a previously video show), but I’ve never heard him speak. So please do let us know when it’s available. Thanks.
Hey Mark hope you enjoyed it. If you get a chance to see him in Sydney I would highly recommend it.
Hi Jim,
Always love your videos, hence keep on coming back. We are a Joomla house and do support some WordPress and Drupal sites…a bit hard to stomach comments about Joomla being so bad. Would be good know more detail, maybe you could let me know more about why you think Google likes WordPress more than Joomla? Also are you talking about custom built templates for Joomla or just Joomla in general?
Do like the new site, well done
Cheers
Rodney
Thanks Rodney! I’m not saying Joomla is bad. I’m saying our site in Joomla was bad because I built it in 04 or 05 as a Mambo 4.3 site and as a webdev I make a great SEO
I had to wait to assemble a great team of devs around me before I could even think of upgrading it with all the spaghetti code that had developed throughout the site over the years. Canonical tagging, nofollow links etc are just are a couple of reasons why Google like WP. Have a look at this vid from last year WordPress SEO
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