Don't rely on social media

I spoke at the ConnectNow conference in Sydney yesterday & got myself into trouble again oops. I probably shouldn't have told an audience of social media gurus that social media is not the answer to all your marketing needs. A lot of social media experts have been prematurely announcing the death of SEO They claim that they get better results asking their network for answers than Google Here's a few things I won't ask my social network for advice on. A gift for my wife - Roberta would know pretty quickly what I was planning. Social is public. If I developed a nasty rash, I'm going to google it first before I let the world know about my inconvenient itch. Legal advice, financial structures, dumb technical questions that I really should know the answer to. Basically anything that I want to keep private. Anyway it didn't go down too well! What do you think? Also the book 'American Psycho is banned online for Aussies to access. I access it.